Case Studies
Scaling Visibility and Lead Generation for a SaaS Company
Challenge:
A SaaS company expanding into a new market needed to increase visibility and generate high-quality leads quickly. Their challenge was creating a strong digital presence while ensuring their outreach campaigns targeted the right audience.
Epsimo AI Solution:
- Developed a new website optimized for SEO, ensuring strong online discoverability.
- Curated and enriched their contact database, adding verified, high-intent leads.
- Launched personalized outbound email campaigns, leveraging AI-driven automation to optimize messaging and response rates.
Results :
🚀 30% increase in inbound leads within the first three months
📈 Higher engagement rates, with email open rates improving by 45%.
💰 Lower customer acquisition costs (CAC) due to AI-powered targeting.
Automating Content & Offer Creation for a Marketing Agency
Challenge:
A marketing agency struggled with long lead times for creating commercial offers, as their manual processes required extensive back-and-forth with prospects. They needed a solution to automate proposal generation and improve efficiency.
Epsimo AI Solution:
- Implemented AI-powered content generation to create customized commercial offers in minutes.
- Automated the customer briefing process, allowing AI to extract key client needs and match them with tailored solutions.
- Provided a dashboard for real-time tracking of offer effectiveness and response rates.
Results :
⚡ 80% reduction in time spent creating commercial proposals.
📊 Higher conversion rates, as offers were more personalized and data-driven.
⏳ Sales cycle shortened by an average of 40%.
Generating High-End Leads for a Marketing Agency
Challenge:
A marketing agency specializing in premium clients struggled to identify and engage high-end personas that matched their ideal customer profile (ICP).
Epsimo AI Solution:
- Leveraged AI-powered contact enrichment, ensuring high-quality prospect lists based on firmographics, behavior, and past interactions.
- Designed a multi-channel outreach strategy, combining personalized email campaigns and LinkedIn engagement.
- Implemented AI-driven lead scoring, allowing the agency to prioritize the most valuable prospects.
Results :
🎯 60% increase in high-value leads engaging with campaigns.
📈 Lead-to-meeting conversion rate improved by 50%.
💡 More efficient targeting, reducing wasted efforts on unqualified prospects.
Enhancing Digital Presence & Inbound Engagement for a Services Provider
Challenge:
A services provider needed to increase online visibility and handle inbound calls more efficiently, but their existing setup lacked automation and required too much manual effort.
Epsimo AI Solution:
- Developed an SEO-optimized website with relevant content tailored to their target audience.
- Created AI-powered content for blog posts and social media, boosting inbound traffic.
- Implemented a virtual assistant to handle inbound calls and inquiries, ensuring immediate engagement with potential clients.
Results :
🌍 Website traffic doubled in four months, driving organic lead generation.
📞 30% reduction in missed inbound calls, leading to higher customer satisfaction.
🔄 Improved conversion rates, as AI-driven engagement kept leads warm.
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